http://paymentswatch.com Payments Processing & Strategies Wed, 19 Dec 2007 13:41:12 +0000 http://wordpress.org/?v=2.1 en http://paymentswatch.com/2007/09/18/efficient-use-of-airline-loyalty-programs/ http://paymentswatch.com/2007/09/18/efficient-use-of-airline-loyalty-programs/#comments Tue, 18 Sep 2007 13:25:58 +0000 John Januszczak http://paymentswatch.com/2007/09/18/efficient-use-of-airline-loyalty-programs/ Rob Carrick at the Globe and Mail writes about how Air Canada’s Aeroplan and Air Miles will encourage you to do redeem points for non-travel items. Why this trend towards offering non-travel rewards by airline loyalty programs? Because it makes good business sense.
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]]> http://paymentswatch.com/2007/09/18/efficient-use-of-airline-loyalty-programs/feed/ http://paymentswatch.com/2007/09/18/new-twist-on-reward-credit-cards/ http://paymentswatch.com/2007/09/18/new-twist-on-reward-credit-cards/#comments Tue, 18 Sep 2007 13:13:42 +0000 John Januszczak http://paymentswatch.com/2007/09/18/new-twist-on-reward-credit-cards/ Here is a neat story: the City of Vaughn (just north of Toronto) has introduced the MuniCard Mastercard, a municipal credit card that allows residents to apply rewards to their municipal tax. I believe this is a first for North America, and when you think about it, is a logical next step in the evolving story of reward and affinity cards.
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